'The Role Of Stereotypes'

'Stereotype is today almost always a term of abuse' 

Shows that stereotypes are primarily negative.


'It is not merely a way of substituting order for the great blooming' 

Highlights that stereotypes are more significant than we think.


'It is the guarantee of our self respect'


'They are the fortress of our tradition' 

They have been with us for years, and are integral to our society.

'Stereotypes are a very simple, striking, easily-grasped form of representation'

Stereotypes are merely forms of representations.

'Projection on to the world'


'The effectiveness of stereotypes resides in the way we invoke a consensus' 

How effective a stereotype is depends on society's opinions.


'This is what everyone-- you, me and us -- thinks members of such-and-such a social group are like'

For stereotypes to work lots of people need to believe it.

'Stereotype is taken to express a general agreement about a social group'

^^


'It is from stereotypes that we get our ideas from social groups'

Highlights that stereotypes are not entirely accurate.



'make sense of that society through generalities, patternings and typifications'

Shows how people use an ordering process of stereotypes in order to make sense of society.


'Activity of ordering, including the use of stereotypes, has to be acknowledged as a necessary, indeed inescapable, part of the way societies make sense of themselves' 

Once again shows the ordering process as well as stating how societies need stereotypes in order to live their life.

'he who has a bigger stick has a better chance of imposing his definitions of reality'


States the most powerful people in society dictate the stereotypes we have.