Pride- Marketing & Promotion

There are many ways in which a film can promote their film, through many techniques such as social media, posters, TV spots, interviews etc. The most successful and frequently used method of marketing and promotion for Pride was social media, in particular Twitter. Two different accounts were made for Pride, and American and UK version, both of which can boast having over 2000 followers on both accounts, and would frequently tweet release dates, interviews with the stars as well as retweeting what celebrities thought about the film. This is a very successful technique as everyday people want to be like celebrities. The posters used by the marketing