Gavin and Stacey - Success

Gavin and Stacey was a clear breakthrough. The sitcom was new, vibrant and fun and was a huge success to the British public. In initially the show was broadcasted on BBC3 for the first two seasons suggesting they assumed the target audience were young, however this was wrong and the third series as well as the christmas special were then broadcasted on BBC1 showing that the producers initially got the target audience wrong but then being placed onto BBC1 meant the show was becoming an even bigger success. This is also shown through the viewing figures as season one reached 500,000 and season two reached 1.5 million, this showed how huge the programme really was but this doesn't even scratch the surface as the third season reached 6-10 million showing the broad appeal of the show and how much it really did appeal to the British public.  

In addition to this the fact Gavin and Stacey was such a hit wad the fac tthat it was generically British, there was nothing better than it and nothing could compare to it meaning they hit the nail perfectly on the head. However this could be seen as a failure as there were three American attempts at a remake that all flopped. However this can also be seen as a success as it showed the show is singular and it stands alone, it does not need remakes or spin offs, Gavin and Stacey was good and contained in itself and was a success in this way.  

 

Another way Gavin and Stacey was such a success was the numerous appearances of Smithy. The character of Smithy was reoccurring throughout different mediums and the character continued making appearances on: Sky Sports News, Comic Relief, Sports personality of the year and giving the England football squad a pep talk showing that fans wanted more and more of the characters they know and love.  

In addition the show entered the national consciousness, once again reinforcing the impact the show had on the fans. Gavin and Stacey became quotable "tidy" and "what's occurin" were huge and known by many as well as fans creating their own T-Shirts with the quotes on to keep the show alive.  

 

One of the huge ways that Gavin and Stacey was a success was their Christmas special. Now a days Christmas specials are saved by soaps and there is a battle for peak times due to the huge amounts of families sitting down to watch TV at this time. However Gavin and Stacey bagged the perfect time and the Christmas special was shown on BBC1 generating so many views and even more fans for the third series.  

 

Overall it is clear that Gavin and Stacey was a success as it tapped into what the British public loved and what they needed at that time. Gavin and Stacey was such a loved sitcom and appealed to families due to relatable characters, reliable humour and heart-warming storylines, this is the prime reason why the show is still on TV today and had won two BAFTA's as well as many other awards.