This is a advert to support breast cancer.The advert is very clever because the women hand is covering up the r and the s so it says beat cancer. When you first look at the advert it says beat cancer which is a very good message but when you look deeper into the advert you see what is says breast cancer. This advert is aimed at women this is shown b having a women hand but also having the well known breast cancer logo that is the pink ribbon. The logo is good because although it is simple it is very effective and the pink also makes it stand out.
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