Evaluation part1

Evaluation part 1

A lot of adverts inspired me in the making of my storyboards one of the main adverts that inspired me with my storyboards is the Greenpeace what does your car say about you advert. the reason this is because in this advert everyone that knows the main protagonist is looking down on him for having a car because in this advert hardly anyone in the world owns a car and the only person that does is the main protagonist. So all of his colleagues around him start to abuse him and look down on him. Now the main protagonist in this advert does not notice people are doing this behind his back. So for my storyboards I wanted to carry this is dead across of everyone looking down on the main protagonist but I wanted the main protagonist to notice and show the audience how much everyone looking down on a young homeless child can affect them. This is why by the end of the advert I kill off the homeless child to make the audience think that they are always ignoring homeless people when a lot of them are innocent so the death at the end will hopefully impact on the audience emotionally.

The NSPCC advert Cartoon boy also inspired me with what type of character I should have in the advert because in the Cartoon boy advert it is a small child being abused I wanted to carry that sense of innocence to my advert. So I decided on a child that is just about in their teens so that the advert did not seem so unrealistic and that every action that is happening in the advert is actually possible. This shock factor and the fact that this video is actually relatable really adds to the impact of the advert and the way this advert makes the viewer feel related to it is something i wanted to include in my storyboards because i knew that doing that would give the video a bigger impact. Also the sound in the advert was very effective because it was all happy and cheerful when the father was abusing his son this was to show that everything was okay with this abuse also when something bad happened to the child the audience laughed in the background giving the advert a bigger impact which was something I wanted to carry over to my advert a soundtrack that was really effective.

In the time to change mental health discrimination advert for schizophrenia they use the conception that people with schizophrenia are people that have lost their mind and just go round killing people liked it cannot be stopped. This advert plays on that really well because when we finally see our person with schizophrenia he is just an average normal man with a normal life. That is something i wanted to get across in my advert for the biggest impact because a lot of people mistake homeless people for being drug addicts and drunks whereas the truth is a lot of them are on the street not of their own doing. This is one impact i really wanted to get across in my storyboards and I think i did well.

In the amnesty water boarding advert it uses a lot of close-ups that are very effective and that disorientate the audience and this is something I wanted to incorporate into my storyboards because using a lot of fast paced close-ups really really gets the audience involved and makes them feel like they are actually there. So in my storyboards I wanted to use quite a few close-ups and shots that where fast paced to get the audience more involved with the advert giving the advert a much bigger impact but also to disorientate them so they do not know what is going to happen until the final few shots. I believe I have done this pretty well and that i was able to get the impact I wanted in my storyboards.

In the Act on Co2 advert the sound used is very superb the soundtrack from start to finish is very touching soundtrack it is daunting from start to finish you mix this with the topic that the advert talks about it has a very touching and heartbreaking impact on the audience watching. The soundtrack makes the adults feel guilty for what they have done and this mixed with the dialogue makes the adults watching think what they might be able to do for them to save the planet for the children. This advert made me think how important sounds can be to and advert so in my advert I wanted to make sure the feel of the advert was empathized with the right sounds to have a much bigger impact and that is why my advert has no soundtrack to give the advert a bigger impact on the audience.

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