- There is an open door policy in regards to vendors
- Vendors buy the magazine for £1.25 sell for £2.50
- They receive free magazines to begin with
- Training & support offered to vendors
- Vendors cannot be: non-homeless, under the influence of drugs or drink or potentially vulnerable on the street, among others.
MARKETING
- At the forefront of the website is their appeal as the counter point to charity and their ideologies of helping others - banner, flip-through articles at the top
- They won't use the internet to the same extent as LOOK or Empire because they aren't as reliant, and the magazine's content is kept in the magazine, not online.
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