Media Diary Week 2

Recently I've been watching a short fashion series on YouTube called "Future of Fashion with Alexa Chung." The latest episode I watched was titled  "How Do You Become A Fashion Designer". I came across this series when I did my usual browse through Vogue's YouTube channel to only find the trailer for the series and every Tuesday since I've caught in with what Alexa's mission has been for that episode. The soul purpose of this series is investigate the most frequently asked questions about how to break into the fashion industry.

Vogue have produced this text to an audience of Aspires, mainly a demographic of young fashion students who are struggling to find their way into the fashion world. the Aspirer loves all things superficial and one of the most superficial things in this world is fashion. It can range from high-street to high-end. Mainly this documentary focuses on high-end with designers such as Balmain and Alexander McQueen.

As I have a love for fashion and documentaries, combing the two makes my reaction ten times better, There is always something to take away from each documentary consumed and I feel so much as been taken out that I will hopefully benefit from later in life. I've always heard the phrase "fashion is an impossible thing to get into" however the documentary is out to prove this statement wrong, it is a real eye opener for young aspiring fashion lovers to achieve a goal that has always been said to be "unrealistic." From the moment this series began, I instantly fell in love. People may consume this purely to fill time, like I was in the beginning, but now I use to just to extend my love further and further for fashion and just to hear Alexa Chung's monotone voice, there's something about it that has a calming and humbling aspect to it. (P.S I highly recommend her book, such an amazing read.)

If somebody had a different reaction to me they would still see this in a positive light but look at it from a different perspective. They could have different reasons to be watching it. If viewed negatively all I would ask is, why were you on British Vogue's YouTube channel anyway?


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