The masthead 'vogue' is a familiar saying that is associated with posing and being a powerful beautiful woman. Vogue has many connotations of being a classic and sophisticated; it is usually a word that would be used in high fashion. By seeing the word 'Vogue' in capital letters you would expect it to discuss the importance of fashion and for it to express the ideology that self image is an important key to being a powerful, successful woman. The font of this masthead is very bold and has a slight twist to the classic font that is used on official papers, they do this by have some lines thinner that the others in the letter. This exposes how this magazine is trying to take a different look on fashion to make something that is simple and classic into a new re-invented high end piece. 

The main image is of Lady Gaga. Lady Gaga is know for being an eccentric, confident, fashionable woman. By putting her face over the masthead in the middle of it emphasises her self empowerment. They would have put her on the front as people would know this about Lady Gaga and her embodiment would correspond with the banner that states that this issue is a 'power issue'. Her facial expression is as if she is staring down the audience and pulling they in; this is the classic 'vogue' pose. The fact that she is pulling this pose over the title shows their ideology that they way that you put yourself cross physically is more important than how you do it verbally, actions over words. 

The colour that is themed through out this cover is pink. It is used on Lady Gaga's wig and the main points that they would like the audience to see. The background colour of pastel green complements the pink that they have used. This is a typical thing that you would see in a high fashion magazine; taking two minimalistic colours that complement each other and put them in so that the background colour helps the other colour to stand out. By doing this the company are showing that they have an eye for things that go well an look high fashion and by following the tips that they tell you, you also will stand out and be a fashionable, powerful woman. 

To draw the audience in there is a direct mode of address with Lady Gaga's eye's looking straight into the audience's eyes, causing them to be pulled into the image and resulting in them looking into the magazine with more detail. From this image you would expect a very powerful women dominated issue of Vogue.


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