Samaritans

Ideologies 

• The only solution the audience have to call the Samaritans if they want to be free from pain and suffer 

Visual/narrative techniques  

• Rope made of a telephone line to link to suicide by hanging 
• Simple but effective as it’s the only thing that the audience can see apart from the logo and the number 

Advertising techniques  

• Use of shock- by using a image of a rope made of telephone line to create shock for the audience 

What works 

• rope made of telephone line