Media diary-week 3

Media Diary- Week 3



The media text that I have chosen is the TV show 'The X factor UK'. When considering the Income Status Model, the typical audience member would be in group’s D & E. These groups contain people who are working class, unemployed, students and pensioners. When creating an audience profile I think that the typical audience member would be a girl in their late teens and over, they most likely grew up watching the show. I think that they would most likely be British, working or even middle class with a basic level of education. They find the best thing to do on a Saturday night is to relax by watching TV. They are most likely to have a left wing political view.


Out of Young and Rubicam’s 4C’s the category this show appeals to is the Mainstream category. The X Factor is a talent show that would appeal to the mainstream audience. The Mainstream category is the biggest out of the 4C’s. A member of the Mainstream category is a person who like familiarity meaning that they would enjoy the fact that it is shown every year and every week from September up until December. The typical audience member would prefer that they could make choices based upon ‘we’ rather than ‘me’. Their core need in life is for security. Out of the lifestyle categories I think the two categories would be ‘Groupies’ and ‘Traditionalists’. I chose the ‘Groupies’ because they want to be accepted by those around them meaning that they would like the fact they could join in conversations. I also chose ‘Traditionalists’ due to the fact that they are people who like things to remain the same, meaning that this show would defiantly appeal to them.

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